Agency Marketing Influencer
Agency profile · founded 2015

IMA

Fashion, beauty and lifestyle across Europe. Based in Amsterdam, Netherlands.

Type
Agency
Headquarters
Amsterdam, Netherlands
Founded
2015

Overview

IMA grew out of Fashiolista, a Dutch fashion community founded in 2010, and became a standalone influencer agency in 2015. It merged with MediaMonks under S4 Capital in 2019 and now operates inside Media.Monks — so a brief here reaches a global network rather than an independent shop.

Ownership. Part of Media.Monks (S4 Capital) since the 2019 MediaMonks merger. That is worth knowing before you brief: holding-company ownership usually means more resource and less flexibility on rates.

What they do

  • Influencer campaigns
  • Creative concepting
  • Content production
  • Social strategy
  • Talent partnerships

Brands they have worked with

Taken from IMA's own published client list. A logo on an agency site means some work happened at some point — it is not evidence of a current retainer, and it is worth asking which team actually ran it.

  • Diesel
  • NIVEA
  • Tommy Hilfiger
  • Samsung

How this profile was checked

Facts on this page were taken from Forbes 30 Under 30 profile, MarketingTribune and I amsterdam, July 2026. Where a figure could not be traced to the company or to named trade press, it was left out rather than repeated from secondary sources. If something here is wrong or out of date, tell us and it will be corrected.